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	<title>MARKET-THAT.com</title>
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	<link>http://market-that.com/blog</link>
	<description>Ethical marketing for a changing world</description>
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		<title>The Gap between Social Media and Email Marketing Narrows</title>
		<link>http://market-that.com/blog/2011/the-gap-between-social-media-and-email-marketing-narrows/email-marketing/</link>
		<comments>http://market-that.com/blog/2011/the-gap-between-social-media-and-email-marketing-narrows/email-marketing/#comments</comments>
		<pubDate>Mon, 14 Nov 2011 11:34:35 +0000</pubDate>
		<dc:creator>Paul Harvey</dc:creator>
				<category><![CDATA[Email Marketing]]></category>

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		<description><![CDATA[The concept of using on the online channels, combining social media sites, web sites and email to create engagement and grow brands really took off in 2011. From my own clients base we saw significant back traffic from Facebook and &#8230; <a class="more-link" href="http://market-that.com/blog/2011/the-gap-between-social-media-and-email-marketing-narrows/email-marketing/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://market-that.com/blog/2011/the-gap-between-social-media-and-email-marketing-narrows/email-marketing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>A story about a Tonge Brush, Youtube and the Power of Video Marketing</title>
		<link>http://market-that.com/blog/2011/a-story-about-a-tonge-brush-youtube-and-the-power-of-video-marketing/market-research/</link>
		<comments>http://market-that.com/blog/2011/a-story-about-a-tonge-brush-youtube-and-the-power-of-video-marketing/market-research/#comments</comments>
		<pubDate>Mon, 07 Nov 2011 19:34:55 +0000</pubDate>
		<dc:creator>Paul Harvey</dc:creator>
				<category><![CDATA[Market Research]]></category>

		<guid isPermaLink="false">http://market-that.com/blog/2011/a-story-about-a-tonge-brush-youtube-and-the-power-of-video-marketing/market-research/</guid>
		<description><![CDATA[The is a story of a Doctor with a great product going no where. In a last attempt to find a solution he approached a college and asks for help from a bunch of marketing students. They did the research &#8230; <a class="more-link" href="http://market-that.com/blog/2011/a-story-about-a-tonge-brush-youtube-and-the-power-of-video-marketing/market-research/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://market-that.com/blog/2011/a-story-about-a-tonge-brush-youtube-and-the-power-of-video-marketing/market-research/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Twitter has its day in court and wins</title>
		<link>http://market-that.com/blog/2011/twitter-has-its-day-in-court-and-wins/twitter/</link>
		<comments>http://market-that.com/blog/2011/twitter-has-its-day-in-court-and-wins/twitter/#comments</comments>
		<pubDate>Mon, 31 Oct 2011 20:22:22 +0000</pubDate>
		<dc:creator>Paul Harvey</dc:creator>
				<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://market-that.com/blog/2011/twitter-has-its-day-in-court-and-wins/twitter/</guid>
		<description><![CDATA[VS Technologies LLC had a go at Twitter for patent infringement, they were seeking significent damages, you have got to be confident if you are going go for a company as big as twitter. Twitter Inc., the biggest U.S. microblogging &#8230; <a class="more-link" href="http://market-that.com/blog/2011/twitter-has-its-day-in-court-and-wins/twitter/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://market-that.com/blog/2011/twitter-has-its-day-in-court-and-wins/twitter/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Are you in the 62% ready to buy stuff through your phone.</title>
		<link>http://market-that.com/blog/2011/are-you-in-the-62-ready-to-buy-stuff-through-your-phone/marketing/</link>
		<comments>http://market-that.com/blog/2011/are-you-in-the-62-ready-to-buy-stuff-through-your-phone/marketing/#comments</comments>
		<pubDate>Wed, 14 Sep 2011 09:20:31 +0000</pubDate>
		<dc:creator>Paul Harvey</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://market-that.com/blog/2011/are-you-in-the-62-ready-to-buy-stuff-through-your-phone/marketing/</guid>
		<description><![CDATA[&#160; Is it true that people are never less than 10ft from their mobile phone, I think that is reasonable I am always with in ear shot of mine.&#160; But are you ready to start making purchases through it. Until &#8230; <a class="more-link" href="http://market-that.com/blog/2011/are-you-in-the-62-ready-to-buy-stuff-through-your-phone/marketing/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://market-that.com/blog/2011/are-you-in-the-62-ready-to-buy-stuff-through-your-phone/marketing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Ethics and Integrity</title>
		<link>http://market-that.com/blog/2011/ethics-and-integrity/bricks-mortar/</link>
		<comments>http://market-that.com/blog/2011/ethics-and-integrity/bricks-mortar/#comments</comments>
		<pubDate>Tue, 16 Aug 2011 23:22:51 +0000</pubDate>
		<dc:creator>Paul Harvey</dc:creator>
				<category><![CDATA[Bricks and Mortar Marketing]]></category>

		<guid isPermaLink="false">http://market-that.com/blog/?p=669</guid>
		<description><![CDATA[]]></description>
		<wfw:commentRss>http://market-that.com/blog/2011/ethics-and-integrity/bricks-mortar/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Email is Fantastic?</title>
		<link>http://market-that.com/blog/2011/email-is-fantastic/email-marketing/</link>
		<comments>http://market-that.com/blog/2011/email-is-fantastic/email-marketing/#comments</comments>
		<pubDate>Wed, 01 Jun 2011 23:45:40 +0000</pubDate>
		<dc:creator>Paul Harvey</dc:creator>
				<category><![CDATA[Email Marketing]]></category>

		<guid isPermaLink="false">http://market-that.com/blog/?p=652</guid>
		<description><![CDATA[I have not been here for months mainly because my writing time has been devoted to client work and our toy business, and there is me telling clients you have to market yourself at least 50% of the time. There &#8230; <a class="more-link" href="http://market-that.com/blog/2011/email-is-fantastic/email-marketing/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://market-that.com/blog/2011/email-is-fantastic/email-marketing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Even great products must be sold!</title>
		<link>http://market-that.com/blog/2010/even-great-products-must-be-sold/sales/</link>
		<comments>http://market-that.com/blog/2010/even-great-products-must-be-sold/sales/#comments</comments>
		<pubDate>Mon, 27 Sep 2010 16:04:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Sales]]></category>
		<category><![CDATA[Sales Journeys]]></category>

		<guid isPermaLink="false">http://market-that.com/blog/?p=645</guid>
		<description><![CDATA[Fact all products have to be sold.   Published on problogger today is a post with 11 points for selling on line ebooks. The challenge for bloggers and all online information channels is  that the readers comes to the site for free &#8230; <a class="more-link" href="http://market-that.com/blog/2010/even-great-products-must-be-sold/sales/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://market-that.com/blog/2010/even-great-products-must-be-sold/sales/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Ten Tips to Recessions Blues</title>
		<link>http://market-that.com/blog/2010/ten-tips-to-recessions-blues/sales/</link>
		<comments>http://market-that.com/blog/2010/ten-tips-to-recessions-blues/sales/#comments</comments>
		<pubDate>Tue, 24 Aug 2010 00:23:04 +0000</pubDate>
		<dc:creator>Paul Harvey</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Testing]]></category>
		<category><![CDATA[recession]]></category>

		<guid isPermaLink="false">http://market-that.com/blog/?p=640</guid>
		<description><![CDATA[Good times breed bad habits, it is one of those saying that marketing guys throw around during tough economics. Truth is when sales are easy any advert will do, when the phone keeps ringing adverts do not get tested. Here are some of &#8230; <a class="more-link" href="http://market-that.com/blog/2010/ten-tips-to-recessions-blues/sales/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://market-that.com/blog/2010/ten-tips-to-recessions-blues/sales/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Is it about Getting or Give and Receiving?</title>
		<link>http://market-that.com/blog/2010/is-it-about-getting-or-give-and-receiving/sales/</link>
		<comments>http://market-that.com/blog/2010/is-it-about-getting-or-give-and-receiving/sales/#comments</comments>
		<pubDate>Mon, 21 Jun 2010 22:29:24 +0000</pubDate>
		<dc:creator>Paul Harvey</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Relationships]]></category>
		<category><![CDATA[Sales]]></category>

		<guid isPermaLink="false">http://market-that.com/blog/?p=635</guid>
		<description><![CDATA[I have become increasingly aware that much of the sales processes and marketing material that hits us every day is more about getting. Most cases the get comes before the give. It&#8217;s the &#8220;Getting&#8221; that seems to be the problem &#8230; <a class="more-link" href="http://market-that.com/blog/2010/is-it-about-getting-or-give-and-receiving/sales/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://market-that.com/blog/2010/is-it-about-getting-or-give-and-receiving/sales/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Despite Stuart MacLennan twitter is still good for business</title>
		<link>http://market-that.com/blog/2010/despite-stuart-maclennan-twitter-is-still-good-for-business/bricks-mortar/</link>
		<comments>http://market-that.com/blog/2010/despite-stuart-maclennan-twitter-is-still-good-for-business/bricks-mortar/#comments</comments>
		<pubDate>Sat, 10 Apr 2010 06:50:21 +0000</pubDate>
		<dc:creator>Paul Harvey</dc:creator>
				<category><![CDATA[Bricks and Mortar Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://market-that.com/blog/?p=623</guid>
		<description><![CDATA[The event of this week for Stuart MacLennan clearly demonstrated the power of social media and its ability to create impact in the world. 

 <a class="more-link" href="http://market-that.com/blog/2010/despite-stuart-maclennan-twitter-is-still-good-for-business/bricks-mortar/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://market-that.com/blog/2010/despite-stuart-maclennan-twitter-is-still-good-for-business/bricks-mortar/feed/</wfw:commentRss>
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