Category Archives: Email Marketing

The Gap between Social Media and Email Marketing Narrows

The concept of using on the online channels, combining social media sites, web sites and email to create engagement and grow brands really took off in 2011. From my own clients base we saw significant back traffic from Facebook and … Continue reading

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Email is Fantastic?

I have not been here for months mainly because my writing time has been devoted to client work and our toy business, and there is me telling clients you have to market yourself at least 50% of the time. There … Continue reading

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Email or Twitter

I was on  twitter and Andy Burrows asked if people want to receive email or tweets. This is such a great question and it has come up  on twitter before and with clients.  The answers to this is it depends on how you build the list … Continue reading

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Email Append Good or Bad

I have just been reading a blog post by Ryan Deutsch on Email Insider it is about the use of Email Append here is a quote from the post to explain the process. “On Tuesday, I came across a blog post … Continue reading

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Email Marketing is Dead

What am I supposed to do, there is a battle going on in my email inbox.  The flood of information is unmanageable. When I get a change to read some of this material I am tough with the unsubscribe button. I am also aware that I … Continue reading

Posted in Communication, Email Marketing | Tagged | 6 Comments

Social Media or Email Marketing

I was working with RichThinkers this morning. We were creating some video clips for the web site and U-tube. Fantastic content but more about that in another post. We got to talking about the merits of Social Media relative to Email or … Continue reading

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Keeping in touch

Computers have changed our world I wonder how many words we typed each day. Keeping in touch has never been easier. When I first moved to Scotland, I made every effort to keep in touch with my London friends through telephone calls and … Continue reading

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